Velvet Oracle is a fragrance boutique brand that blends vintage glamour with warm, modern elegance to create a world where scent, style, and soul intersect.
This visual identity blends warm, nostalgic color with expressive editorial typography to reflect the brand’s retro inspiration and modern sensibility. The palette is designed to evoke sensory experiences associated with fragrance while rich, sun-warmed tones sit alongside softer neutrals and cool accents, creating a balance that feels indulgent.
The typography follows the same idea of contrast and balance. An expressive serif is used for headlines to bring personality and movement, while a clean sans-serif supports it to maintain versatility across different applications. This system creates a visual language that feels warm, confident, and timeless, helping the brand capture the feeling of memorable moments through scent.
Print Ad Design
Packaging Design
Website Home Page Design
Organic Social Instagram Feed
Business Card Design with Brand Patterning
Perfume Sample Packaging
Campaign: In the Moment
The warmth of golden light, the comfort of your favorite season, the quiet pull of a lingering conversation. Each fragrance is designed to evoke a feeling worth staying in and capture the moments you wish could last just a little longer.
This campaign celebrates the sensory moments that define our days, inviting people to slow down, lean in, and savor what lingers.
Campaign Ad Concepts
Campaign Landing Page with Exposed RFI
Large Format Print Campaign Ad in a Subway
